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What is Advertising?
Structure of an Advertising Agency
Different Types of Advertising Appeals
Media Management, Planning & Buying
Media & Marketing data analytics
Key concepts of Public Relations
PR, Marketing & Advertising
Introduction to Corporate Communication
Corporate Communication Tools
Designing a Print Ad
Preparing a Marketing Plan
In this program, you will get to know about:
A variety of career opportunities await you once you complete this certificate program.
Learn about the different concepts within Advertising Branding & PR.
The alumni of AAFT are spread all across the world and are working as successful actors, directors, fashion designers, journalists, performers.
The Experts at AAFT Online bring a blend of professional experience and academic expertise to provide you with the right skills to become a market-ready professional!
Deepika Dhawan is a Marcom Research Specialist. She has worked as an Assistant Professor with Delhi Metropolitan Education, GGSIP University, Delhi. She has previously worked with Hyundai's in-house ad agency Innocean Worldwide Pvt Ltd. Her research interests include advertising psychology, brand management and consumer behaviour.
She is currently working as Marketing & Communications Head, Genesis BCW. Over the past 9 and a half years, she has been working across various forms of communications including corporates, agencies, digital, television news channel, and magazine, in the organisations like Doordarshan, CNNIBN, India Today, DL and Reliance Group.
Presently he is the Head of Sales & Product at Sports Village Xp. Sports is something which drives him and brings the best out of him. He is a Postgraduate (MBA) in Communications Management from SIMC with 8.5 years of rich experience in Marketing. A Cricket fanatic and a diehard Tennis & Formula One fan, he writes blogs on Sports & Analyze the game as well.
Executive Creative Director Nikhil Pandey has been working in the advertising industry for the past 20 years. He has worked with top-tier companies and flagship names in advertising, such as Ogilvy, Seagram’s, and Leo Burnett. Nikhil’s expertise covers a whole range of enterprises like Bata India, Volvo, Orient Electric, Domino’s Pizza, and NIIT.
